2018 Annual Report

Higher Purpose:

To be a catalyst for connections that inspire curiosity through thoughtful storytelling + meaningful experiences with a sense of place.

Giving Back

 

2018 Recap

Attendees

29,072

people attended the 2018 festival


74.5% female

Average age: 47

90.7% college educated

50.9% reported a household income of $150K +

36.1% reported a household income of $200K +

 

13,780

out of town attendees


Top 5 Origin Metro Areas include: New York, NY

Washington, DC

Atlanta, GA

Charlotte, NC

Boston, MA

In the market for

93%

wine

86%

airline tickets

30%

kitchen equipment or renovation

30%

hotel room or vacation rental

21%

smartphone or tablet

14%

television

11%

car

5%

house in charleston

Economic Impact

$15,300,000

Measured economic impact over 5 days

$978

average spend per person

93¢

per dollar spent producing CHSWFF is mission-based

$2,048,000

Total taxes generated

By the Numbers

200

media mentions


Total impressions: 528,333,941

Top press hits

1,002,250

total website page views

*August 1, 2017 – March 31,2017


169,807 unique users

Top states: SC, NC, GA, NY, DC

Social Media

Types of Events

Culinary Village

Located in Marion Square, the Culinary Village is the heart + soul of the festival.

3 days 

9 Neighborhoods

10,519 Culinary Village guests

189 Chef Demos

Get a taste of the Village

Giving Back

4,600 LBS.

Food rescued and donated to One80 Place

8

One80 Place Training graduates + current enrollees that participated in a paid externship

2

Scholarships were funded to College of Charleston students

38

Interns + fellows participated in making the 2018 festival a success

4

Awards were given out to members of the culinary + hospitality community

Talent

Local Chefs

Guest Chefs

Wine

Beer + Booze

Artists + Experts

Farmers + Purveyors

Partnerships

Our Partners are an integral part of what we do and who we are here at Charleston Wine + Food.

2018 Partners

NOTE: Attendee data reported in this annual report was obtained via an online survey designed using Qualtrics.com and distributed by College of Charleston Office of Tourism Analysis. The survey was sent via email to all ticket holders who purchased their tickets online. The response rate was 30.4%.

 

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